Google has launched a new digital marketing professional programme called Google News which aims to help marketers understand what they are doing, where they are and what they can do to improve their results.
The programme will be available on both desktop and mobile devices and will allow marketers to access the most relevant, relevant and timely news and stories across the web and on mobile.
It will also provide a toolkit to help advertisers understand what to do next, and what to avoid, in case they have a problem.
According to Google, the programme will help marketers build an effective digital marketing strategy for each new project.
Google says it will provide a “digital roadmap” that will help you understand the trends and challenges you are facing as well as “connect the dots between your digital strategy and what’s happening in the real world”.
“If you can understand where your ads are, what’s driving your business, and understand how to build an ad strategy that will generate higher ROI, you will have a much better shot at increasing your online presence and achieving more of your business objectives,” a Google spokesperson told TechCrunch.
The first few days will be devoted to “marketing, analytics, and strategy”, and the programme is expected to launch in the coming weeks.
Google said that it is also working with a number of partners to “develop an integrated digital strategy for every individual brand and organisation”, which will help them “better understand the unique needs of each brand and help them to understand the relevance and value of their digital advertising”.
Google is also partnering with other companies to help them improve their digital marketing campaigns and also will provide the tools they need to implement this new digital strategy.
For example, Google is working with Google Apps to help it “improve the way you deliver your ads”, and it will be providing “key metrics, tools, and best practices for targeting”.
The programme, which has been in the works for a few months, is meant to help digital marketers build digital marketing strategies that are “comprehensive, comprehensive and tailored to your brand and the needs of your customers”.
The program will be free for existing users, and there are no limits on how many people can sign up, which Google hopes will help it grow.