Digital marketing is still a tough sell in 2017, but there are a few steps you can take to improve your chances.
Create a dashboard Digital marketing dashboard is one of the most important tools you need to be a successful digital marketer.
This dashboard lets you track your competitors, analyze trends and keep tabs on how your competitors are doing.
Create an online presence Create an account on a digital marketing platform such as Twitter, Facebook or Google+.
Use this to share your thoughts, strategies and insights with others.
Make it easy to manage your data and statistics Create a list of metrics for your marketing campaigns and keep track of how many visitors you get each month.
You can even add a “scheduler” for your campaigns to make them run at the same time as your social media efforts.
Add an audience count to your campaigns Create an interactive dashboard to let your users know how many followers you have on social media and which channels they follow.
Take your marketing to the next level If you’re looking to boost your digital marketability, you’ll want to set up an online analytics service such as Mixpanel, which will allow you to track social shares and engage with users.
But don’t be put off by the lack of data you can get from your dashboard.
Start by tracking your Facebook followers and other social networks and you can build an online portfolio with a wide range of social profiles and content that will help you increase your visibility.
To find out more, visit the Digital Marketing Business Training Center.