Which digital marketing services are available to companies in Ireland?

The digital marketing market in Ireland is growing exponentially, and with this growing demand for marketing professionals, businesses are becoming more selective about what services they use.While the vast majority of companies do not have a dedicated digital marketing team in place, there are a number of services and tools that companies can use to …

Why Google Search Ads are Worth It

Search ads are the next big thing in digital marketing.In addition to being more relevant, they’re also a great way to reach potential buyers and users.But the benefits of using Google Search ads in your digital marketing efforts are numerous and well worth it.Here are five reasons why you should start using Search ads today.1.Google …

Digital marketing for business, business owners, and the business owner’s role

Digital marketing is a very different business.A lot of people have an idea that digital marketing is for business owners.They think that when they launch their business they’re going to sell some product to their customers.Well, they don’t know that.Most of them don’t have a marketing strategy, they just have a bunch of keywords and …

How to create an online shopping cart for a fast-growing fitness product

By By James Smith, Fortune Staff reporterIn an age of ubiquitous digital advertising, one of the most important steps you can take to promote your products online is to have your physical storefront ready.A storefront, often referred to as a website, is an online storefront, where users can shop for products online and receive the …

How to launch your digital marketing campaign from scratch

Digital marketing is a tough nut to crack.So how do you do it?It’s not as simple as clicking a button.That’s why fourThirtyEight has put together this step-by-step guide to launching a digital marketing strategy from scratch.If you have any questions, we’d love to hear from you.If so, feel free to tweet us @fourthirtyeight.If not, feel …

Why I love digital marketing: How to do it right

Digital marketing is a booming field with more than a billion dollars in annual revenue, but it is a tricky business.How do you figure out what works for your business?What do you need to know about the industry?This article offers insights and tips to help you navigate the digital marketing landscape._____________________________________________________________________________________________________________________________________________________________ __________”There is no place …

When the digital ad wars go global, the real winners are digital marketers

A few years ago, when Google bought AdWords for $3.4 billion, the world was already buzzing with a lot of buzz about digital advertising.It’s now been a year since that acquisition, and Google has already launched a slew of initiatives to grow the company’s revenue from ads.But while the company has a lot riding on …

How to use the social media analytics tool Facebook to predict what people want to read

The online social media giant has released a new tool that can predict what your users want to see and read, which in turn helps you optimize your ads.Read more The new tool, called Facebook Predictive Analytics, allows advertisers to analyze what content their users like and share to identify the topics that their target …

Waikiki-area businesses face ‘digital marketing disaster’

Waikito-area digital marketing professionals are bracing for a digital marketing disaster, with some companies warning they could be out of jobs.Digital marketing experts say it’s impossible to predict exactly how long the trend will continue.It’s unclear how many businesses will lose jobs in the coming months, and whether those jobs will be filled with employees …