How to use digital marketing to your advantage: Digital marketing in a fast-paced world

With the rise of social media and apps like Instagram, the online marketing industry has changed dramatically in the last two years.The industry has exploded in popularity in the past couple of years.Many digital marketers have found themselves using the latest technologies to promote their products or services.The tools are becoming increasingly available for all …

Which brands have the best digital marketing strategies?

The most valuable digital marketing opportunities in the industry right now aren’t necessarily the most valuable ones, according to digital marketing experts.Here’s what you need to know:1.Which brands are using digital marketing tactics the best?Here are the top five digital marketing companies in the U.S. and Canada, according a recent survey by the Marketing Research …

‘Gift’ in your life: How a viral campaign got me into the coffee business

A few months ago, I was browsing around online for inspiration for a coffee company.I stumbled across an online ad from a new startup called Gifted Coffee.It offered a $50 gift card for a “free coffee” delivered to your door.It was a unique idea, and one that intrigued me.As a veteran of online coffee purchases, …