Which NFL team’s digital marketing strategy is working?

The NFL is known for its digital marketing.It has a well-known and successful online presence, but its teams’ digital marketing departments are often poorly managed.The NFL Digital Strategy, as it’s known, is an attempt to improve digital marketing for the league.Here are five things to know about how the NFL is implementing digital marketing to …

How to Create an Effective Digital Marketing Strategy

New data shows that the amount of advertising dollars spent on digital advertising in the United States increased for the first time in nearly two years.The new figures show that digital marketing accounted for a total of $8.5 billion in ad spend in 2016, up from $6.6 billion in 2015.The increase comes as the advertising …