Which companies are buying up digital marketing?

TUCSON, Ariz.— Which companies are purchasing up digital advertising?A new report by the consulting firm Accenture says a broad swath of major digital advertising and marketing firms are taking their cues from a recent report by Adobe on the impact of the technology.In the Adobe report, the company said that digital advertising has grown by …

Why Facebook needs to start talking about its digital marketing strategy

Today is the final day for people to sign up for the beta of Facebook’s new digital marketing platform, Power Digital Marketing.The platform is intended to allow companies to test their marketing strategies and tools to see how well they stack up against traditional advertising networks. The beta of Power Digital marketing, which is currently in …